Solution · EdTech

Voice AI that walks a document platform into schools.

We took MyDocMaster, a document-management product, and built it a way into a brand-new vertical. A school-focused module, two-way voice agents, and an interactive demo do the outreach, the answering, and the selling.

2-way
inbound + outbound voice agents
A school document-management module
Inbound "school mode" agent
Outbound outreach agent
Interactive website demo + ad creatives
The Outcome

What changes when the school module goes live.

A document product with no foothold in education gets one — sold and serviced by voice AI, not a new sales team.

Before → After
Cold school outreach → an outbound voice agent that opens doors.

Instead of a rep dialing lists, an outbound agent reaches schools, pitches the module, and books the interested ones.

Before → After
Inbound school calls → a "school mode" agent that handles them.

When a school calls back, an inbound agent answers in school mode, fields questions, and captures the lead — no one waiting on hold.

Before → After
A static pitch → an interactive web demo that sells itself.

Schools explore the product hands-on through a guided web demo, so the value lands before a salesperson ever joins.

What It Does

A document platform, packaged and sold for schools.

We built a school-focused document-management module for MyDocMaster, paired with inbound and outbound voice agents and an interactive website walkthrough.

On top of that sits a set of performance-marketing creatives that drive schools to the demo — so the whole vertical runs as one connected motion.

Voice agents School module Interactive demo Sheet CRM
School moduleMyDocMaster's document tools, reshaped for how schools file, share, and manage paperwork.
Two-way voice agentsAn outbound agent that reaches out and an inbound "school mode" agent that answers.
Interactive demo + creativesA hands-on web walkthrough plus ad creatives that route schools straight to it.
How It Works

Three moves, one connected motion.

Reach out, answer back, and let the product demo itself — every lead landing in one place.

STEP 01

Outbound reaches out

An outbound agent reaches schools and books interest — the top of the funnel, run by voice AI.

STEP 02

Inbound answers back

An inbound "school mode" agent answers questions and captures leads to a Google-Sheet CRM.

STEP 03

The demo sells

An interactive web demo lets schools experience the product without a salesperson.

Leverage

How a product enters a new market with AI.

This isn't a chatbot bolted on. It's a whole go-to-market for a vertical, run by voice agents and a self-serve demo.

Enter a new vertical with voice AI, not headcount

Open the schools market without hiring a sales floor — outbound and inbound agents carry the outreach and the answering.

Let the product demo itself

An interactive walkthrough shows schools the value hands-on, so the sale is half-made before a human ever picks up.

Capture and route every school lead automatically

Every interested school lands in a Google-Sheet CRM in real time — nothing dropped, nothing chased twice.

Built by AppD

We put DocMaster into schools with voice AI. What's your product?

If you have a product that needs a new market — or a market that needs a voice — it starts with a conversation about the outcome you're after.

Questions

Common questions

What did AppD build for MyDocMaster?
We took MyDocMaster, a document-management product, and built it a route into a brand-new vertical — a school-focused module, two-way voice agents, and an interactive demo that sells on its own.
How does voice AI open a new vertical?
Outbound agents reach out to schools, inbound agents answer when those schools call back, and the interactive demo does the explaining — so entering a vertical does not require hiring a sales floor first.
Does the demo replace a salesperson?
It does the first pass. The product demonstrates itself to the prospect, and every school lead is captured and routed automatically rather than being lost between calls.
Can this work for a different vertical?
Yes. The mechanism — outbound voice, inbound voice and a self-serving demo — is not specific to schools.
How do we do this for our product?
It depends on your product and the vertical you are entering. Talk to the team on WhatsApp at +91 78277 85015 or email next@appd.ai.